Business advice built for your brain.
I speak and run workshops for organizations supporting neurodivergent entrepreneurs, military spouse business owners, and small business communities. Real talk, real experience — no polished framework required.
“Most business advice was built for neurotypical brains — consistent energy, linear focus, strong executive function. If that’s not how your brain works, you end up blaming yourself for systems that were never built for you.”
That’s what I speak about. And I’ve lived it.
ABOUT LILY
Thirty years of doing this
for real.
I’m Lily Dagdag — co-founder of Twinspyr, an async coaching practice for neurodivergent entrepreneurs. My sister Patricia and I built businesses for years before we figured out that we weren’t broken — our systems just weren’t built for how we think.
I bring 15 years of web design and business operations experience, plus a perspective most speakers don’t have: I’m also a military spouse entrepreneur who has navigated building a business through moves, deployments, and all the unpredictability that comes with that life.
- Co-founder, Twinspyr — async coaching for neurodivergent entrepreneurs
- 15 years web design & ops — founder of Syt Launch
- Military spouse entrepreneur — building through the realities of military life
- Neurodivergent founder — not speaking from theory, but from experience
SIGNATURE TOPICS
What I love talking about
✦ SIGNATURE TALK
You’ve Been Optimizing for the Wrong Version of Yourself
Most entrepreneurs build their businesses for a version of themselves that doesn’t exist — consistent, always-on, and never running out of steam. We call her Ideal You. And she’s been running the show at the expense of Actual You — the one actually doing the work in the real conditions of her real life. This talk walks through the Ideal You vs Actual You framework: why your systems keep breaking, what it’s actually costing you, and what it looks like to build a business around the brain you actually have. Participants leave with one system identified, one change built around their actual conditions, and permission to stop optimizing for someone they’re not.
Available as a 30, 45, or 60-minute talk. Works for podcast conversations, keynotes, panels, and guest workshops.
01
The Messy Middle of Business
What no one tells you about building a business when you’re caregiving, relocating, or simply exhausted — and how to keep going anyway.
03
Brain-First Business Systems
Most business systems were designed for a neurotypical, always-on version of you. We call her Ideal You — and she’s been running the show at the expense of Actual You. This session is about identifying which systems were built for the wrong version of yourself and rebuilding them around how you actually think, work, and function.
05
Async Everything
Why async isn’t just a productivity hack — it’s a business model that lets neurodivergent entrepreneurs build sustainably without scheduling their whole week away.
02
From Burnout to Traction
How to reset your mindset, reclaim your energy, and find a doable next step — without needing a full plan first.
04
Military Spouse & Life Entrepreneurship
How we’ve grown a business across time zones, deployments, and very real life — and the power of community in the military entrepreneur world.
06
Simple Strategy for Real Life
Practical ways to move forward — even when time, capacity, or confidence are running low. No hustle culture required.
07
You’ve Been Optimizing for the Wrong Version of Yourself
The full framework session. Participants identify one system in their business that was built for Ideal You, audit it against the real conditions Actual You operates in, and leave with a first draft of something that actually fits. Hands-on, specific, immediately usable.
This topic is also available as a guest workshop for communities and accelerators — 60 minutes, participants do the work during the session.
HOW WE SHOW UP
Formats & Availability
Podcast & Interview
Thoughtful, honest conversations that blend strategy and story. We love shows for founders in the messy middle — especially those navigating burnout or neurodivergence.
Keynote Speech & Panel
Summit talks, virtual panels, and in-person events. Grounded, real perspectives — no fluff, no formulas, just conversations that make people feel seen and supported.
Workshop & Training
Hands-on workshops for business communities, accelerators, and support organizations. Participants leave with actual tools they can use — not just inspiration.
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LilyDagdag.com * Co-Founder of TwinSpyr